Digital Content & Growth Marketing Manager

About this role

FMN Creative is seeking a Digital Content & Growth Marketing Manager to support the execution of organic social, short-form video, email marketing, and user-generated content initiatives across our nonprofit client roster. This is a hands-on role for a multifaceted content creator who is equally comfortable behind the camera, inside an editing platform, and writing strong, compelling copy. As our agency continues to grow, we’re looking for someone who can help maintain digital consistency, strengthen storytelling, and turn strategic direction into clear, effective content that performs across platforms.

Position Details

- Type:
Part-time to start (15–20 hours/week minimum), with opportunity to grow into full-time
- Location:
Hybrid (Central New York area preferred)
- Reports to:
CEO / Creative Director
- Requirements:
Must provide own computer and secure internet; occasional local travel required

Core Responsibilities

1. Organic Content & Community Marketing

• Plan, manage, and execute monthly organic social content calendars
• Create engaging content for multiple clients across various platforms (Meta, LinkedIn, TikTok, and/or YouTube)
• Capture, edit, and publish short-form video content
• Cultivate community engagement and follow-up, including managing and responding to direct messages and comments
• Post natively and via scheduling tools
• Monitor social media engagement and identify opportunities for optimization

2. User-Generated Content & Peer-to-Peer Toolkits

• Lead client UGC initiatives to increase authentic content capture
• Develop peer-to-peer fundraising toolkit content, including social captions, email templates, and messaging guides
• Create clear shot lists and provide creative direction to clients and supporters
• Coach clients and peer fundraisers on capturing usable, on-brand video content
• Edit submitted footage into polished, platform-ready assets

3. Email Marketing

• Draft, format, and sche...