Assistant Manager, Global Brand Marketing

About this role

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Who We Are
Tatcha is a skincare brand rooted in timeless Japanese wisdom, offering transformative yet kind-to-skin formulas that marry Japanese botanicals with clinical ingredients. Our formulation philosophy is informed by the Japanese concept hinou dokon, which means "skin-mind same root"-an acknowledgement of the powerful connection between the skin and the brain. Guided by the mission to care for people through their skin, Tatcha takes a holistic approach to skincare from concept to formulation to clinical evaluation, offering skincare rituals that benefit both skin and mind, while emphasizing the importance of mindfulness to skin health.


Job Summary
The Assistant Manager, Global Brand Marketing will play a key role in supporting global launch planning and execution for Japanese-inspired skincare brand, Tatcha. This role will collaborate closely with cross-functional partners across Creative, Product Development, Education, PR, Digital, Retail, and Regional Marketing teams to ensure cohesive, best-in-class global campaign activations. The ideal candidate is organized, proactive, detail-oriented, and passionate about bringing brand storytelling to life through 360 marketing.


Key Responsibilities
Global Campaign Development & Cross-Functional Alignment

• Support in the development and rollout of global 360 campaign toolkits for new innovations and existing core product support campaigns, ensuring clarity, consistency, and brand alig...