Senior Account Executive

About this role

Company Description
CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and Return on investment.


CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the atmosphere of a startup company with the stability and experience of a global leader.


Overview
We’re searching for a Senior Account Executive who can bond with the client daily, carry cross-channel Marketing programs to fruition and assist Managers in rolling out client presentations. You’ll work in conjunction with a VP, Group Account Director, leveraging your knowledge of data capability to enhance innovative campaigns.


Responsibilities
Key Responsibilities

• Knowledgeable of client’s business, brand, economics, customer insights, marketing strategy/channels, and competitive analysis
• Understands and articulates overall program strategy, objectives, measurement strategy, and relevant results for programs
• Assists in brainstorming creative strategies, test-and-learn plans, offer strategies, and channel and site strategies
• Acts as day-to-day contact for junior to mid-level clients, with a focus on identifying opportunities and ideas for cross-capability teams to sell new work
• Writes short decks and can get into client-ready state with guidance from Marketing Manager
• Consolidates client feedback and leads discussion with internal team members
• Constructs clear, concise, error-free, communications (written and verbal) that provides details required for a ...