Senior Growth Marketing Manager (Direct Mail & Digital - B2C)

About this role

Local or 100% Remote
About Point
✨ Real Impact, Real People:
Our mission at Point is to make homeownership more valuable and accessible. Your work directly helps homeowners access their wealth, achieve financial flexibility, and realize life changing goals.


✨ Funding:
With over $175M raised from top investors like Andreessen Horowitz, WestCap, Greylock, and Prudential, we’re scaling fast! You have the opportunity to join us at a pivotal stage.


✨ Game-changing Product:
We're building a category defining company in home equity. We’ve earned a 4.7 Trustpilot rating and an A+ from the BBB, a testament to the value we provide to our 15,000+ customers.


✨ Great Place to Work:
Our employees love working here! We are a Certified Great Place to Work and a Fortune Best Workplaces in the Bay Area.


✨ Remote First Culture, Genuine Connection:
Work from anywhere in the U.S., while staying closely connected through virtual collaboration, team gatherings, and a people-first culture.


About The Role

• Point is seeking a Senior Manager to lead and scale our direct-to-consumer direct mail (DM) prescreen program, our largest an impactful acquisition channel. You’ll manage a significant portion of marketing spend, develop advanced targeting strategies, oversee creative production and agency partners, and use data-driven insights to drive measurable results. This role requires close collaboration across teams in a fast-paced, performance-focused environment. Experience in consumer lending or financial services is strongly preferred. You’ll work with the Head of Growth Marketing to design and refine strategies that accelerate customer acquisition and optimize the broader multi-channel marketing portfolio.

Your Responsibilities

• Direct Mail Strategy & Execution: Own and scale Point’s highest volume marketing channel: direct to consumer direct mail prescreen program. Explore and test opportunities such as Triggers, 3rd part...